The Rise of Court Fashion: How Tennis & Pickleball Apparel Took Over Streetwear
Credit: ONSUNDAYS
Court fashion isn't just for athletes anymore — it’s redefining streetwear. From tennis-inspired style to streetwear trends and versatile athleisure outfits, courtwear has stepped off the lines and into everyday life. From high-end luxury brands to smaller businesses like ONSUNDAYS, are leading this movement by blending sport, fashion and identity.
1. From Tradition to Tennis-core: A Style Evolution
Tennis began with all-white attire and strict dress codes, but athletes soon broke the mold. “Tennis-core,” a modern reinterpretation of court culture, features pleated skirts, mock necks, and retro touches — think Agassi neon or Coco Gauff-gridiron swagger. Major tournaments and brands are embracing it: Wimbledon’s TikTok is full of dance and celebrity fashion content, reflecting a new youthful identity in tennis. Pickleball's casual, performance-ready look contributes extra athleisure flair to the trend as well.
2. Function Meets Sidestreet: Why Courtwear Works Everywhere
What sets court fashion apart are tech-driven features: moisture-wicking fabrics, built-in compression shorts, pockets and towel loops. These functional details make it ideal for active lifestyles. Moisture-wicking materials like nylon/poly blends—use capillary action to move sweat away, keeping wearers cool and dry, a feature especially valued in hybrid street-to-sport outfits.
3. The Streetwear Crossover: Court Aesthetic Goes Cool
“Tenniscore” has spilled off courts and into fashion capitals. TikTok's viral pleated skirts and retro headbands underscore this trend. Luxury brands like Gucci, Lacoste and Tory Sport, partner with pro-athletes like Lorenzo Musetti and Jannik Sinner, further legitimizing sportswear in high fashion. It’s an aesthetic built on heritage, comfort, and bold identity.
4. Community, Identity & Inclusive Court Style
Beyond appearance, court fashion has become a badge of belonging. As racquet sports swell their entry funnel, many players value clothing that reflects their identity and community ties. Brands like ONSUNDAYS, that are purpose-driven and locally focused, are all about empowerment through gear that supports inclusivity both on and off court.
5. Local First: What we Can Learn from Court Fashion
Emerging streetwear culture and active racquet communities around the country make it fertile ground for court fashion. Through local pop-ups, athlete collaborations and partnerships with tennis/pickleball clubs, brands now plug into local-first momentum. When locals wear court-style fashion to cafes, events and casual meetups, they help build a confident, inclusive brand ecosystem and push racquet sports forward.
Court Fashion Isn’t Going Anywhere
From strict all-white beginnings to a cultural style shift, court fashion now spans athletic fields and pedestrian streets alike. With racquet sports attracting broader audiences, the future of sporty streetwear is bright. Brands like ONSUNDAYS stand in the vanguard—merging tech fabrics, local identity and inclusive community-building to redefine what it means to dress like an athlete today. Explore the collection, express your identity and wear your confidence.
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